Creative Example:
Benchmarks:
These numbers will vary from Publisher to Publisher
CTR: 0.36%
Viewability: 75%
In-Unit Engagement: 0.30%
Total Engagement: 0.66%
Dwell Time: 8.6 secs
Video Starts: 79%
CTR: 0.36%
Viewability: 75%
In-Unit Engagement: 0.30%
Total Engagement: 0.66%
Dwell Time: 8.6 secs
Video Starts: 79%